ESPN becomes FIBA Australia’s broadcast headquarters
FIBA has entered into a partnership with ESPN which will broadcast international basketball games in Australia over the next four years.
The platform will start with the next FIBA Women’s Basketball World Cup 2022, taking place from September 22 to October 1 in Sydney. ESPN will broadcast all 38 games from this tournament – including all Australian Opals games, live and exclusive. The Opals will face France in their opener on September 22.
Frank LeendersFIBA’s Chief Media and Marketing Officer, said: “This is great news for sports fans in Australia.
“With women in basketball being a strategic priority for FIBA, and specifically the goal of increasing the number of fans consuming women’s basketball, this partnership with ESPN brings new synergies that will make basketball more accessible and enjoyable for Australian fans our flagship women’s event in Sydney in September.
ESPN is also the broadcast center for the FIBA Basketball World Cup 2023, which will be jointly hosted by the Philippines, Japan and Indonesia, as well as all Basketball World Cup qualifiers. FIBA 2023 and the FIBA Continental Cups.
Since November last year, 80 national teams have been playing home and away games across six qualifying windows to secure their place in the FIBA Basketball World Cup 2023.
Qualifiers are being held across four regions in Africa, the Americas, Asia/Oceania and Europe in preparation for FIBA’s showpiece men’s event.
On the last case, Kylie Watson WheelerSenior Vice President and General Manager of The Walt Disney Company Australia and New Zealand and Head of ESPN/National Geographic, APAC added: “We are delighted to add the Australian Opals and Boomers games to our full line of basketball, which already includes the NBA, NBL, WNBA and NCAA.
“This broadcast partnership with FIBA further extends ESPN’s leadership position as ‘The Home for Hoops’.
“This comes at an exciting time for local basketball fans, with the Boomers having just won their first medal at the Tokyo Olympics and our iconic Australian Opals preparing to compete in the Women’s World Cup on home soil in September It’s great to see these incredible female athletes front and center for our ESPN viewers.